CARING EFFECT In addition to the completely natural composition Fuente products have another striking feature: the caring effect. Tierra Organic Color Care, for example. These organically-based color products are available in a vast range of colors and have an extra caring and protective effect on the hair. But Fuente’s shaping product (Hairtransformer) is really sensational! This product contains no thioglycolate. This harmful, wearing substance is replaced with the new Cysteamine (not to be confused with Cystine), blended with Cocomide (coconut concentrate), helping prevent the infamous hairdresser’s eczema and allergies. The shaping product also holds longer and curls fall extremely naturally. FUENTE RESEARCH AND DEVELOPMENT To develop the Fuente line, the researchers set themselves the following criteria: 1. The raw materials had to be as natural as possible 2. The very highest level of effectiveness 3. Biologically degradable 4. Maximum concentration 5. Development of the best hair care products in the world The line comprises 5 groups: Shampoos, Recovers, Styling, Finishing and Organic Based Color. The optimal effect of the active substances/ ingredients makes each and every one revolutionary. 5 Pagina 4

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